Some mobile apps will match you with people based on criteria, including age, gender, and geographic proximity.

More traditional sites may offer anything from a simple search to a highly specific advanced search.

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These sites have the broadest appeal and generally the largest membership bases.

They tend to attract a wide variety of members with personal goals that range from a casual fling to a serious lifelong relationship.

Examples within this category include Jdate for Jewish singles, Geek2Geek and Farmersonly for farmers and the people who want to meet them.

A 2013 study shows that nearly 60% of all new marriages in the USA started with the couple meeting online.

It was originally a service called Just Say Hi, but the site transitioned to Mingle2 in 2008 and now works with many populations of singles. It uses a compatibility matching system to link up people with complementary personalities and lifestyles and has worked with millions of users over the past 15 years.

Zoosk is a singles dating app that uses a behavioral matchmaking engine to pair users who its system indicates will be a good match.

Creating online dating profiles helps consumers carefully consider potential matches.

Likewise, evaluating a dating site before using it is essential, and it will bring you that much closer to finding a good match.

It launched in 1995 and is now available in 24 different countries.

Members set up a profile, upload photos and can then search through profiles to find a good match.

Harvard Business School graduate, Mark Brooks, has been an expert in the Internet dating business since 1998.