The Paris mayor’s office has sought to ban a new dating website for wealthy men seeking to meet younger partners that has been accused of inciting students in the French capital to prostitute themselves.

A trailer hired by the website drew the ire of students and was widely condemned on social media on Wednesday after it was parked in the 5th district of Paris, home to the Sorbonne University. ” read the low-budget poster stuck on a trailer pulled by a car.

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Site boss Sigurd Vedal said criticisms likening the site to prostitution were unfair. “We are like a normal dating site, but financial is part of the checklist.” In France, student association FAGE said it had also lodged a criminal complaint about pimping, adding that the advertising campaign “is aimed at attracting vulnerable student ...

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